Walmart is a retail company that focuses on delivering quality products at dirt-cheap prices. To do that, they collaborate with various well-known companies. For instance, they cooperate with Goodyear on tires. This means that they have some Goodyear tires in the portfolio, but also products from the tiremaker’s sub-brands.
One such brand is Douglas. An American name for an American tire. Although cheap, Douglas prides itself on being from the US and designing tires in-house. Of course, with some help from Goodyear. The brand actually operates under Kelly Springfield Tire Company, which is a subsidiary of Goodyear. Moreover, you can only find Douglas tires in Walmart – they aren’t available anywhere else.
All of these things sound very good on paper. Purchasing “reputable” manufacturer tires from a well-known retail company. What could go wrong? Especially since many people started buying tires from Walmart, and they seem to be satisfied with the products.
The thing is, you won’t notice the difference between cheap and expensive tires during your daily drive. At normal driving speeds, both will perform just fine. Sure, the expensive tires will be more comfortable, but the differences aren’t that big.
Also, even cheap tires today have good traction for normal driving. However, what happens when you need to stop immediately or make some evasive maneuver. Well, in these circumstances, expensive premium tires will perform much better. It might be the difference between having an accident or not. And that’s especially true when it rains or snows.
Now, sure these situations don’t happen very often. Nonetheless, I think it’s good to have peace of mind. Paying more for tires is paying for your safety, your family’s safety, and also for the safety of other traffic participants. And, in my book, at least, there is no price on that.
But let’s get back to Douglas tires. Are these tires safe for daily driving? How they perform in evasive maneuvers? How long do they last? Fortunately, you arrived just at the right place to find out how Douglas tires stack up against the competition.
Here, I’ll give you short Douglas tires reviews on the products from the company, but also give you my thoughts on the brand as a whole. And, trust me, I’ll be very direct here. I care about giving good advice to my readers, not about advertising every single tire company on the planet.
Got it? Let’s dig in and uncover the mystery about Douglas’s tires.
All Douglas Tires Available on the Market of 2021
1. Douglas All-Season
The “All-Season” is Douglas’s tire intended for various passenger cars, including compact vehicles, mid-size sedans, minivans, and crossovers. The tire is extremely cheap – it’s cheaper even when compared to other budget brands, such as Riken, General Tire, Kumho, Uniroyal, etc. And the difference is not very small.
Now, sure, the price is enticing, especially if you own an older vehicle and don’t want to spend a lot on tires. However, the performance you will get in return certainly won’t be amazing. The Douglas All-Season provides very good traction and cornering grip on dry roads. However, most modern tires work well on dry pavement. That’s mostly thanks to the era we live in – rubber compounds have come a long way.
Nevertheless, things start to change when you encounter rain. In these conditions, the advanced tread compounds of premium tires provide much, much better results. Curiously, Douglas and Walmart don’t even care about giving us details about the rubber they used. There is nothing on the tiremaker’s website and little to no information on Walmart. The one thing they point out is that the tires are exclusively made for Walmart, but is that a good thing, really?
As I expected, the tire suffers even more in wintry conditions. Traction on snow is abysmal, and things can get very messy on ice. Although Walmart markets it as an all-season tire, you really shouldn’t use it in harsh wintry conditions. It’s unsafe if you want it that way.
But what about comfort? Well, in terms of noise, the Douglas All-Season won’t win any test, but it performs well enough. There is tread noise, but nothing overly obtrusive. Also, the ride quality is fine, especially for the price.
Still, the treadlife is the final nail in the coffin of the Douglas All-Season. This tire will last you up to three years, but only if you’re lucky. However, the competition will last you twice as long.
For instance, the Douglas All-Season comes with a 45,000-mile treadwear warranty, and it costs $51 for 215/60R15. Meanwhile, the Cooper CS5 Grand Touring costs $100 for the same price, but it also comes with an 80,000-mile warranty. In the real world, it should last twice as long.
What does that mean? That you’re paying almost the same price! Oh, and by the way, the CS5 Grand Touring is vastly better in terms of traction and grip on every surface possible. Specifically, it’s much safer to drive. And in the long run, it will cost almost the same. So, there you go – Douglas tires uncovered!
2. Douglas Performance
According to the manufacturer, the Douglas Performance is designed for drivers that want comfort and control on the road. Compared to the regular All-Season, it is more responsive and feels better behind the steering wheel. Sure, the steering isn’t razor-sharp like on premium or even budget performance tires, but good for the price.
The grip levels are also fine. Nothing exceptional, sure, but fine for the price. The Douglas Performance is almost the same price as the All-Season, but it offers better handling for sure. On dry roads, I can even say that I like how this tire handles, of course, having in mind the price. Still, if you own a performance sedan, you might think twice before putting these tires on your wheels – they still lack the edge of premium tires.
However, just like its brother, traction and grip quickly deteriorate when it starts raining. The hydroplaning resistance is fine, but the tread compound is simply not good at keeping the wheels glued to the road. Cornering grip is below average, and the stopping distances are longer than anticipated. Moreover, the Douglas Performance also suffers on damp surfaces, primarily due to the cheap tread compound.
Curiously, Douglas and Walmart don’t even mention if this tire has an all-season or a summer tread compound. The tread pattern is definitely all-season, but that doesn’t mean that you should expect good winter performance. Actually, snow traction is almost non-existent, and you shouldn’t even think about using this tire on ice.
Fortunately, Douglas at least provides a 45,000-mile treadwear warranty, which is fine, I guess? Just like with the All-Season tire, the treadwear warranty is much worse than a comparable budget or premium tires. Like, for example, the aforementioned Cooper CS5 Grand Touring, which is better in every regard.
Douglas Tires Review: Buying Guide
Douglas has only two models in its portfolio, the All-Season and Performance. Obviously, they didn’t care about giving these tires proper names, and they don’t even provide information. All you hear is a few words about the tread pattern and nothing more. Not that I expected a lot from a company that makes cheap tires, but still. Anyway, let’s look at their advantages and disadvantages.
1. Douglas Tires Positive Aspects
Very cheap to buy
If you didn’t already notice, Douglas tires are extremely cheap. They are among the cheapest tires on the market, including some Chinese-built competitors.
Work well on dry roads
Tire technology has come a long way – today, even cheap brands like Douglas offer a good experience on dry roads. The tires are nothing special, but they should still provide you with reasonable traction and grip for daily driving.
You can definitely buy quieter and more comfortable tires, but for the price, Douglas is just fine. The ride quality is soft, and the tread growl is bearable, even at highway speeds.
2. Douglas Tires Negative Aspects
If you want a tire that performs safely in rainy conditions, Douglas is not for you. Apart from the good hydroplaning resistance, products from this company don’t offer good traction or grip.
Snow and ice traction
Even very light snow will be a problem for Douglas’s tires. The tread compound simply isn’t ready for very cold conditions, and there is not enough traction to get you out of trouble. Also, ice traction is non-existent.
Won’t last very long
Douglas tires might be cheap, but they also don’t last very long. In other words, you might pay more in the long run!
Should you buy a set of Douglas tires? Well, I think that this article was enough to reveal the details behind this secretive company. You might be satisfied, but only if you don’t cover a lot of miles and drive slow and careful. Otherwise, I think that paying a tad more for tires from General and Kumho is a much better option.